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Kai Zeyher
Jul 16, 20212 min read
Segmentation: Knowing Your Customers
How most companies do their segmentation is wrong. Built on best-guesses, and a focus on business needs, classic segmentation often does...
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Kai Zeyher
Jul 9, 20212 min read
Data: Making Every Customer Your Best Customer
Having the best email design in the world won't make lasting customers unless the data to support the effort is dependable. Proper data...
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Kai Zeyher
Jul 7, 20212 min read
Email: The First Choice in CRM Messaging
CRM systems do not necessarily include an ESP (Email Service Provider), but many do. In fact, for most businesses, CRM and Email are...
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Kai Zeyher
Jul 5, 20211 min read
CRM: The Engine of your Business
Bringing the Customer Into Focus A properly configured CRM system can help build better relationships with customers, drive more...
22 views0 comments