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  • Writer's pictureKai Zeyher

CRM: The Engine of your Business

Updated: Jul 6, 2021

CRM puts your Customer at the center of your Business

Bringing the Customer Into Focus

A properly configured CRM system can help build better relationships with customers, drive more consistent customer acquisition, and provide the data needed to expand and grow your business.

CRM (Customer Relationship Management) has proven to be a significant value driver, causing a demand from companies of all levels-- from Amazon and Apple with a plethora of CRM-related job openings, to small businesses wanting to not only implement their own CRM systems, but engineering systems to make the customer the true center of all businesses actions.

With an entire range of potential CRM solutions, any size business can find a good fit. From plans that start at free (to just $15 a month for a more complete solution), there are platforms that can support any business need. Making the right choices, and starting with the end in mind can drastically impact the scalability and usefulness of your system for years to come.

With decades of experience, we can help you select the right platform that meets your business needs both now and with an eye towards the future.

In this series, we are going to examine the key features to look out for when onboarding a CRM system, and some of the most common pitfalls along the way.

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